Dealership CRM
The decision to install and utilize a CRM program at your dealership is the proverbial “no brainer”, the real question is how to choose the right CRM partner. They all sound good on paper but what happens once the deal is signed and the check has been sent? The wrong decision could set your dealership sales efforts back months, cause employees to defect, and cost thousands of dollars. Don't regret your decision, get the behind the scenes information to make the best decision.
CRM for Sales People
We have partnered with the ACE of Sales program to bring personalized CRM to career minded Automotive sales professionals. Ace of Sales is the golden ticket of selling! Make sales, close deals, and build loyal relationships. Ace of Sales gives you the tools and training to attract, engage, differentiate, thank, stay in touch, and WOW customers. Oh yeah, and make sales! Check out aceofsales.com for more info. Use the code: Mosley30 and get 30-days free when you sign-up.
Equity Based Marketing
Knowing when a customer is in-market for their next vehicle has always been a challenge. The answer is equity-based marketing. Using proprietary technology, customer transaction data is securely extracted from your DMS and married with Black Book's vehicle valuation data to determine each customer's equity position. The result: pin pointed previous customers in an EQUITY POSITION TO BUY the vehicles you want to sell. We work with the best in the business, contact us to learn more.
I-Pad Based F&I Menu
The i-Pad has revolutionized many business sectors so it was just a matter of time before it made it’s way to changing the game when it comes to F&I menu selling. Menu selling in the finance office isn’t new, however the opportunity to enhance its effectiveness is! We have partnered with the pioneer in the i-Pad menu space to give our dealers an opportunity to gain a competitive edge and increase their back-end bottom line profitability. Contact us today to arrange a demo.
Internet Marketing (SEO, PPC, Re-tartgeting)
If there ever was a moving target, it would be mastering the art of implementing an effective digital marketing strategy. Cookie cutter strategies result in equalizing results that usually only benefit the vendor. We have experience working with best in class vendor partners in the Internet marketing space that are creating real profits for dealers. If you are thinking of examining or changing your Internet marketing strategy, then we should talk.
Internet Leads
While there is a movement to be more self-sufficient when it comes to generating leads, properly sourced and verified third-party leads can provide a steady and predictable stream of opportunities to sell cars. Leads utilizing scoring methodology and location targeting help enhance the lead experience. Our ability to go directly to the source also keeps lead pricing lower without sacrificing quality. Contact us for a no-obligation lead estimate.
Internet Pricing Tools
Consider enhancing your dealerships pricing strategy by adding rapid, multi-vehicle price quotes and ongoing lead management. Many believe the top three challenges facing Internet sales departments today are: the speed and quality of the initial response to internet leads, the impact and consistency of ongoing follow-up, and the effectiveness of the internet team’s live communication with the customer. This unique digital lead management solution can deliver auto dealers significant increases in the conversion of Internet leads to sales.
Social Media Development
Social media isn’t going anywhere! How is your dealership going to make it work to your benefit? Blogs, twitter, Facebook, and a bunch of other sites and social destinations you’ve probably never heard of are driving the movement of social interaction and brand building. Sometimes the best company to choose is the one you have never heard of. We created a strategic partnership which one of the best in the business. They don’t spend money to buy ads or put up big booths at conventions, they put all their effort and dollars in creating the best social media programs for their dealers. Get an introduction and discuss your social media strategy.
Website Conversion Tools
When it comes to websites, most of the experts say it’s about conversion. Get introduced to some website enhancements that will generate more leads at a lower cost-per-sale. During a time when more emphasis is being put on driving your own traffic your dealership needs the best tools to capture customers for both sales and service opportunities. We can help.
